Reporting

Track business performance with Arketa's analytics dashboard and detailed reports.

Arketa's reporting is built around two views: a visual Analytics Dashboard for high-level trends, and Reports for detailed, exportable data.

Analytics dashboard

[IMAGE TODO] Take a screenshot showing the Analytics Dashboard page (navigate to Analytics → Dashboard). The screenshot should show the top-level filters (date range, time granularity, location) and at least the Total Sales, Net Sales, and Sales by Category sections visible below.

Go to Analytics → Dashboard to see:

Total sales and net sales
Sales by category (class packs, subscriptions, bundles, etc.)
Sales over time
Active subscriptions
New memberships and membership trends
Bookings and visits over time
On-demand video views
Class and appointment attendance

Filter by date range (7 days, 30 days, or custom), time granularity (day/week/month), and location.

Reports

[IMAGE TODO] Take a screenshot showing the Analytics → Reports page, with the full list of report categories visible in the left sidebar or main content area.

Go to Analytics → Reports for detailed, filterable, exportable data across all areas of your business.

Export a report

Go to Analytics → Reports
Click the report you want
Click Export
Select which data points to include
Choose PDF or CSV
Click Download Report

[VIDEO TODO] Record a short Loom video showing the full export flow: navigate to Analytics → Reports, open any report, click Export, select data points to include, choose PDF or CSV format, and click Download Report.

Large reports (e.g., a full year of bookings) may take up to 5 minutes to process.

Report categories

Bookings

Reservations, attendance, late cancels, no-shows, unpaid bookings

Sales

Payments, revenue by class/seller/pricing option, refunds, tips, failed payments

Subscriptions

Active, canceled, expired, past due, trials, renewals

Clients

New clients, retention, visit averages, credit balances, gift cards

Retail

Retail sales, inventory, product-level reporting

Finance

Balance summary, accounting, 1099-K