Lead form

Customize and embed a marketing subscription form to capture leads from your website.

Settings → Communications → Lead Form lets you style a marketing subscription form and embed it on your own website to capture leads.

Customize the form

Set the button, background, and text colors to match your brand. Enter a hex code or use the color picker.

Choose fonts for headings and body text from the available options.

Lifecycle stage — Assign new leads from this form to a specific lifecycle stage automatically
Lead source — Tag leads captured through this form with a source label for reporting

Copy the embed code and paste it into your website's HTML wherever you want the form to appear.