Referral program
Reward clients who refer friends to your studio with automatic discounts for both parties.
The referral program turns your existing clients into advocates. When activated, every client gets a unique referral link and code to share. When a new client signs up using that link or code, both of them automatically receive a discount.
How the referrer receives credit: The discount is added to their account as credit automatically. Account credit applies automatically to renewing subscriptions, and you can apply it to any purchase at point of sale. For clients who aren't on a subscription, consider removing the credit and issuing a promo code or gift card instead so they can apply it to a class pack or drop-in purchase.
Referral links only work for new clients — existing clients cannot use them to receive a discount.
Set up your referral program
- Go to Marketing → Referrals
- Click Create new referral program, or Manage in the top right corner if a program already exists
- Set the New member reward (discount) and Current member reward (account credit)
- Set an expiration date (if you want the program to run indefinitely, choose a date far in the future)
- Turn on Activate program
- Choose what the referral applies to — all products and services, or specific class types, packages, subscriptions, communities, service categories, or class templates
Choose customer eligibility
You can control who is eligible to receive the referral discount. Options include:
- Any client who has not booked a class
- Any client who has not purchased a package or subscription (with the option to exclude specific pricing options)
- Any client who has not booked a class and has not purchased a subscription or package
- Any client who has not used this referral code before
How clients share their referral
Clients can share their unique link or code in a few ways:
- From your booking widget — tap Refer a Friend in the upper right corner, then copy the unique referral code or link to share
- Share directly to social media or via email using the share buttons below the referral link
- As the studio owner, you can also find and share a client's unique referral code from their profile under Customer Details
How new clients redeem a referral
- If they use the referral link, the discount is applied automatically at checkout
- They can also enter the referral code manually as a promo code at checkout on any eligible purchase
The discount and the referrer's credit are only triggered when the referred client uses the link or enters the code during their own checkout. The referral code shown on a client's profile under Customer Details is that client's own code to share — every client gets one automatically while the program is active — not a record of a code they redeemed. Purchases paid for by someone else (for example, a client adding a friend as a guest at checkout) don't apply the discount or award referral credit.
Best practices
Remind clients after class. The best time to mention your referral program is right after a great experience — that's when clients are most likely to share.
Share codes with partners and influencers. Add brands or influencers to your client list and give them a code to share with their network. This doubles as a way to track partnership success.
Include it in your weekly email. Your regular client email is a natural place to mention the referral program and thank clients for supporting your business.