App design and branding
Customize colors, fonts, icons, and images for your branded app.
Styling settings
Go to Sales Channels → Mobile App. The login page and home page logo are on the Layout tab; colors are on the Settings tab.

| Setting | Description |
|---|---|
| Title (login page) | Your studio name — max 30 characters |
| Subtitle (login page) | Short description for the login screen — max 140 characters |
| Logo (home page) | Image displayed on the home screen after login |
| Primary Color | Background color of buttons, cards, and tab bar icons |
| Text Color on Primary | Text color on primary-colored buttons and cards |
| Background Color | Background color of all screens |
| Text Color on Background | Text color on the background color |
| Background Image (login page) | Full-screen image on the login screen |
Image specifications
| Image | Size |
|---|---|
| App icon (App Store / home screen) | 1024 × 1024px |
| Login page background | 1080 × 1920px |
| Home page icon | 480 × 180px |
The app icon is used for the App Store listing, the launch screen, and the login screen icon. Make sure it's high resolution with no transparency (JPEG or PNG with solid background).

App Store information
| Field | Limit |
|---|---|
| AppStore App Name | Max 30 characters |
| AppStore Subtitle | Max 30 characters, and different from the app name |
| AppStore Keywords | Comma-separated, max 100 characters total |
| AppStore Description | Several paragraphs, no emoji — focus on your studio's unique offering |
When do changes take effect?
Updates to a live app fall into two groups.
Instant — save in the dashboard. App name and description on the login screen, login page background image, home page icon, button and surface colors, and tab configuration. Clients need to close and reopen the app to see them.
Needs a new app build. Arketa submits a new iOS build to the App Store for Apple's review and publishes a new Android build — allow 2–4 weeks. Clients see the change after they update the app on their device.
- The app icon — upload the new icon under App Icon on the Settings tab of Sales Channels → Mobile App, then contact Arketa support via live chat. Make sure it's centered and fills the frame.
- App Store listing text — name, subtitle, keywords, and description
- App Store screenshots
- The launch screen color or logo